Project management/PPD

Simon Adair

09/10/2014

lvl5 yr2

Project proposal and early outlines of idea.

Core idea

The main central idea of my project will be based on Data-bending and the transference of audio to visual and visual to audio. I chose this idea because it's very technical, very current and will allow me to explore and create a relationship between two mediums and two art forms.

Aesthetically, Breakcore Noisecore and Glitch are forms of music I mostly synesthetically associate with Glitch art. Glitch art is either images or video that have been 'Data-bent' to create deliberate mistakes for a post-digital aestheticism.

Its an extremely modern approach to art and will allow me to directly transfer my artwork into audio to create truly unique waveforms.

For an 'gallery style' art gig this will bond the whole audio visual experience together.

My main aim with this is to create a hybrid experience without being 'whimsical' as most art is these days. I want to interpret the raw power of post-digital Extreme music in the most avant-garde way possible. without having to resort artistic cliches.

The project will be built around a core exhibit based on a video medium with the music synced in to give a strong and slightly uncomfortable audio experience. As audio I will create a hybrid of Breakcore/ glitch, ambient and diegetic sound and music.

My reason for using data-bending for visualising is to create a 'reality crossover' in the relation to the sound and vision of the exhibit.

I really wanted to try this idea out and blend it with noise repetition and 'atmosphere' sound between the higher tempo tracks to create a 'Lynchian atmosphere' and a strong discordance that will will be a visualisation of a running theme. More of a movie based on sound than an album or live DJ set.

Another reason to do an event like this is because I want to do an gig without being to conventional. Also all data is the same and my theme is a technological one that takes into account technical homogenisation of digital information.

The riders will include food.

For my co-worker on the project I will be working with an associate who I have experience working with in the past on unconventional music. The live side of the event will be used as a vehicle for a digital album/art launch.

An album release of my soundtrack will tie in with the exhibit and will feature my own 'concept artwork'. The exhibit itself will really act as a promotional tool for a commercial release.

This early on I can't really say if there will be revenue made and am more concerned with running costs, equipment, and health and safety.

Health and safety must be taken into consideration and for legal reasons I must know how much of health and safety is my personal responsibility. This depends on the nature of the venue. If its a gallery space then they will be briefing me on H+S. If its a club, pub small room then I will have more autonomy and responsibility for the Safety of the event.

For riders I have formulated a theoretical list of my requirements for an event:

• Business cards
• some craft beers
• Food. Maybe, depends on if the place already does food or not.
• 2000 event pamphlets
• About 10 canvases printed with glitch art.

Reason for choice

There are many reasons for my project idea. The most immediate is that I must utilise the resources I already have access to i.e.; Networking, facebook groups etc. Personal contacts. Software/hardware, lots of computing power. My own personal organising and creative capabilities.

Possible problems and set backs within the project

Finding a venue could be an issue as I'm really thinking of it being a gallery rather than a DJ venue.

Running costs and venue. I will have to try and fund mostly myself. I will combat this issue through careful research and by building a committed network of contacts for advice and resource organising on my behalf. The video has to be globalled to the music. The best way to do this is by making the music first and work the video into it. However this will sacrifice the 'human' quality in a live production that I would rather keep.

List of resources available

• software, Ableton and Reason for clip launching and audio production
• hardware, access to studios, computer and USB input devices.
• Social networking

List of needed resources

• a venue (although there is time to sort that out)
• ideal contacts, good rapport with a venue owner, video media expert etc.
• a budget and budget plan
• A core theme.
• Video software